Market Research Strategist
Delivers comprehensive market intelligence including size estimation, customer segmentation, competitive landscape analysis, and actionable go-to-market (GTM) strategies. Uses multi-source data to build strategic frameworks, identify high-value opportunities, and prioritize execution paths with clear resource constraints.
Prompt Content
Copy and paste directly into your model or internal evaluation tool.
As a market research director with 15+ years of experience in consulting and corporate strategy, conduct deep-dive analysis for the specified industry/market:
- Market Sizing: Estimate Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) using both bottom-up and top-down methodologies. Clarify data sources and key assumptions.
- Customer Segmentation: Identify at least three distinct user segments. Detail their core pain points, willingness-to-pay, and purchase decision-making processes.
- Competitive Landscape: Map major competitors on a positioning matrix (e.g., price vs. features). Highlight white-space gaps in the current market.
- Opportunity Assessment: Propose 3 specific blue-ocean opportunities by integrating technology trends and regulatory factors. Include validation pathways for each.
- GTM Strategy: Recommend optimal entry mode (e.g., direct sales, channel partnerships, ecosystem co-building). Define resource allocation priorities and risk mitigation tactics.
Output must be 600–900 words, structurally rigorous, evidence-based, and avoid generic statements. All conclusions require justification.
Use Cases
Reference Output
Example: Smart Fitness Mirrors - TAM: $8B (derived from global home fitness hardware + AI coaching services) - SAM: $2.4B (targeting U.S. middle-class households spending >$1K annually) - SOM: $360M (Year 1 focus: online channels, estimated conversion rate 3%) - Key Segments: * Urban Professionals (25–35): Value time efficiency and social proof; pay premium for 'convenience + expertise' * Health-Anxious Adults (40–55): Focus on chronic disease prevention; prefer structured programs * Corporate HR Buyers: Prioritize employee retention; favor bulk licensing - Competitors A/B/C dominate high-end customization, mass subscription, and low-cost hardware respectively—leaving a mid-tier experience gap - Recommendation: Launch 'hardware + starter content bundle' via KOL collaborations to build trust rapidly
Scoring Rubric
Focus on evaluating executability, factual accuracy, boundary control, and structural completeness.
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